British education is held in high regard around the world. As a result of growing demand for a British-style international education within emerging economies, there is an exciting opportunity for UK schools to open sister campuses overseas. The experience of UK brands that have already established overseas demonstrates that the process can be rewarding, both educationally and financially, but also risky.

EduReach specialises in operating British international schools in partnership with UK school brands. Our team has a track record of success in translating the DNA of a UK school to fit within an international context. We also mitigate the key project risks that the UK school faces when committing to an international school campus. There are different partnership options that UK schools can consider when setting up overseas – each carries a different risk profile and necessitates different levels of commitment.

Partnership Models

Pure Franchise

In this model, schools:

  • Provide their brand
  • Provide some intellectual property
  • Provide some quality assurance

Enhanced Franchise

In this model, schools:

  • Provide their brand
  • Provide their intellectual property
  • Provide quality assurance
  • Provide carefully defined operational input

Management Agreement

In this model, schools:

  • Provide their brand
  • Provide their intellectual property
  • Are fully responsible for quality assurance
  • Provide significant operational input
  • Are responsible for the day to day running of the school

Owner / Operator

In this model, schools:

  • Provide their brand
  • Provide their intellectual property
  • Are fully responsible for quality assurance
  • Shoulder full operational responsibility
  • Are responsible for the day to day running of the school
  • Assume financial responsibility

Insight

“Most schools do not have the financial resource to consider the ownership option and cannot commit the level of staffing required for a management agreement. As such, variations on the franchise model are most common. With these options, a trustworthy operating partner with relevant education sector expertise is critical to project success.”

Rick Johnson – CEO, EduReach Education

EduReach is an experienced UK based partner that schools can rely on to deliver a project that aligns with their values and standards. EduReach selects UK school partners very carefully. Experience shows that local parents appreciate the history behind a UK school; they quickly discern whether an international school is the genuine article or not. With this mind, we prefer to work with UK school partners that are interested in offering more than just their name. Our preferred partnership model is therefore an enhanced franchise.

Risks and Rewards

Establishing a sister school overseas can be an incredibly rewarding journey. Find out about the risks and rewards of expanding internationally.

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